OREGONS WILD HARVEST

ROLE

Growth Marketing & E-Commerce Strategy

INDUSTRY

Health & Wellness

LOCATION

Bend, OR

Partnership Consulting agreement with AOR (ecommerce collective)

Oregon's Wild Harvest is a verticalized health & wellness brand out of Bend, OR. They had a strong national retail presence and wanted to expand into the D2C e-commerce channel. 

Objective: Drive D2C sales and own customer journey

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Oregon's Wild Harvest wanted to preserve their legacy while building a D2C business channel. Taking their already great market share in retail and servicing the customer direct. 

OWH wanted to provide its high-quality products, and create a connection to its consumer. Sharing their passions and heritage while gaining more market share.

Developed effective D2C Marketing Strategy

Enhanced Shopify store presence (including SEO)

Launched Amazon Brand Registry

Integrated Google Marketing Platform

Integrated e-mail marketing and flows

Managed ad strategy: FB/IG/Amazon/Google

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SHOPIFY STORE

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AMAZON BRAND REGISTRY

We provided a clear strategy and execution path to acquiring customers and nurturing them to create a 70% return customer rate. Expanding their digital footprint in to social and amazon becoming a leading supplement brand nationwide.

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PERFORMANCE IN NUMBERS

150%

INCREASE IN ORDERS FROM GOOGLE ADS

3.7%

ONLINE CONVERSION RATE

$100K

MONTHLY AD SPEND

4.6

RETURN ON AD SPEND (ROAS)

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